How to Write a Marketing CV That Shows Commercial Impact, Not Just...

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2026-08-28 07:38:06 -

How to Write a Marketing CV That Shows Commercial Impact, Not Just Responsibilities

A marketing manager once described a candidate as "experienced, but impossible to assess." The CV had all the right words campaigns, content, PPC, email, SEO, social media, reporting. On paper the candidate looked busy and qualified. The problem was that almost every bullet stopped exactly where the interesting part should have started. "Managed paid campaigns." "Created content." "Analysed...

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